Bulls vs Bears
Click to unlock major analysts' bullish and bearish positions by joining Benzinga Edge.
Market sentiment signals for Apple (AAPL): analyst consensus, short interest, options flow and insider activity.
Analyst Consensus
Buy
32 analysts
Options Flow (P/C)
0.53
More calls — Bullish
Avg Consensus PT
$334
+7.2%
Highest Price Target
$400
+28.2%
Lowest Price Target
$245
-21.5%
Short Interest
0.8%
Declining — Bullish
Insider Activity (30d)
Net Seller
Short Interest — % of Float
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Aug 17, 2026 | Rothschild & Co | Timm Schulze-Melander— | +28.2% | $260 → $400 | Upgrade | Neutral→Buy |
| Aug 10, 2026 | Jefferies | Edison Lee— | -15.5% | $286 → $264 | Downgrade | Hold→Underperform |