Bulls vs Bears
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Market sentiment signals for Williams-Sonoma (WSM): analyst consensus, short interest, options flow and insider activity.
Analyst Consensus
Buy
22 analysts
Options Flow (P/C)
0.88
More calls — Bullish
Avg Consensus PT
$231
+2.8%
Highest Price Target
$270
+20.0%
Lowest Price Target
$170
-24.4%
Short Interest
4.5%
Declining — Bullish
Insider Activity (30d)
Net Seller
Short Interest — % of Float
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Aug 27, 2026 | Citigroup | Steven Zaccone— | +12.0% | $248 → $252 | Maintained | Neutral |
| Aug 27, 2026 | UBS | Michael Lasser— | +9.8% | $190 → $247 | Maintained | Neutral |