Bulls vs Bears
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Market sentiment signals for Wayfair (W): analyst consensus, short interest, options flow and insider activity.
Analyst Consensus
Buy
32 analysts
Options Flow (P/C)
0.70
More calls — Bullish
Avg Consensus PT
$116
+13.8%
Highest Price Target
$156
+53.0%
Lowest Price Target
$49
-51.9%
Short Interest
13.7%
Rising — Bearish
Insider Activity (30d)
—
Short Interest — % of Float
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Sep 29, 2026 | Mizuho | David Bellinger— | +7.9% | $90 → $110 | Maintained | Outperform |
| Aug 20, 2026 | Rosenblatt | Scott Devitt— | +22.6% | $125 | Initiate | Buy |