Bulls vs Bears
Click to unlock major analysts' bullish and bearish positions by joining Benzinga Edge.
Market sentiment signals for Wayfair (W): analyst consensus, short interest, options flow and insider activity.
Analyst Consensus
Buy
32 analysts
Options Flow (P/C)
0.76
More calls — Bullish
Avg Consensus PT
$115
+16.3%
Highest Price Target
$156
+57.2%
Lowest Price Target
$49
-50.6%
Short Interest
12.6%
Declining — Bullish
Insider Activity (30d)
Net Seller
Short Interest — % of Float
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Aug 20, 2026 | Rosenblatt | Scott Devitt— | +25.9% | $125 | Initiate | Buy |
| Aug 14, 2026 | Bernstein | Nikhil Devnani— | +25.9% | $100 → $125 | Upgrade | Market Perform→Outperform |