Bulls vs Bears
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Market sentiment signals for MediaAlpha (MAX): analyst consensus, short interest, options flow and insider activity.
Analyst Consensus
Outperform
9 analysts
Options Flow (P/C)
0.00
More calls — Bullish
Avg Consensus PT
$16
+32.3%
Highest Price Target
$25
+104.6%
Lowest Price Target
$11
-14.1%
Short Interest
9.4%
Declining — Bullish
Insider Activity (30d)
Net Seller
Short Interest — % of Float
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Oct 14, 2026 | Goldman Sachs | Eric Sheridan— | -14.1% | $14 → $11 | Maintained | Neutral |
| Aug 24, 2026 | JP Morgan | Bryan Smilek— | +22.7% | $15 | Assumes | Neutral |