Últimas noticias sobre HubSpot (NYSE:HUBS) Bolsa

HubSpot

HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.

HubSpot Inc

HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) underwent analysis by 20 analysts in the last quarter, revealing a spectrum of viewpoints from bullish to bearish.
Summarizing their recent assessments, the table below illustrates the evolving sentiments in the past 30 days and compares them to the preceding months.
<table>
<thead>
<tr>
<th></th>
<th align="right">Bullish</th>
<th align="right">Somewhat Bullish</th>
<th align="right">Indifferent</th>
<th align="right">Somewhat Bearish</th>
<th align="right">Bearish</th>
</tr>
</thead>
<tbody>
<tr>
<td>Total Ratings</td>
<td align="right">8</td>
<td align="right">7</td>
<td align="right">5</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>Last 30D</td>
<td align="right">0</td>
<td align="right">1</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>1M Ago</td>
<td align="right">2</td>
<td align="right">1</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>2M Ago</td>
<td align="right">4</td>
<td align="right">5</td>
<td align="right">4</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>3M Ago</td>
<td align="right">2</td>
<td align="right">0</td>
<td align="right">1</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
</tbody>
</table>
Insights from analysts' 12-month price targets are revealed, presenting an average target of $719.0, a high estimate of $880.00, and a low estimate of $610.00. This upward trend is apparent, with the current average reflecting a 12.78% increase from the previous average price target of $637.55.
<img src="https://www.benzinga.com/files/images/story/2025/1735930816_0.png" alt="price target chart" />
<h2>Exploring Analyst Ratings: An In-Depth Overview</h2>
The analysis of recent analyst actions sheds light on the perception of HubSpot by financial experts. The following summary presents key analysts, their recent evaluations, and adjustments to ratings and price targets.
<table>
<thead>
<tr>
<th>Analyst</th>
<th>Analyst Firm</th>
<th>Action Taken</th>
<th>Rating</th>
<th>Current Price Target</th>
<th>Prior Price Target</th>
</tr>
</thead>
<tbody>
<tr>
<td>Rishi Jaluria</td>
<td>RBC Capital</td>
<td>Raises</td>
<td>Outperform</td>
<td>$825.00</td>
<td>$750.00</td>
</tr>
<tr>
<td>Brad Sills</td>
<td>B of A Securities</td>
<td>Raises</td>
<td>Buy</td>
<td>$850.00</td>
<td>$780.00</td>
</tr>
<tr>
<td>Siti Panigrahi</td>
<td>Mizuho</td>
<td>Raises</td>
<td>Outperform</td>
<td>$775.00</td>
<td>$725.00</td>
</tr>
<tr>
<td>Parker Lane</td>
<td>Stifel</td>
<td>Raises</td>
<td>Buy</td>
<td>$880.00</td>
<td>$750.00</td>
</tr>
<tr>
<td>Ryan Macwilliams</td>
<td>Barclays</td>
<td>Raises</td>
<td>Equal-Weight</td>
<td>$650.00</td>
<td>$500.00</td>
</tr>
<tr>
<td>Terry Tillman</td>
<td>Truist Securities</td>
<td>Raises</td>
<td>Buy</td>
<td>$750.00</td>
<td>$600.00</td>
</tr>
<tr>
<td>Joshua Reilly</td>
<td>Needham</td>
<td>Maintains</td>
<td>Buy</td>
<td>$730.00</td>
<td>$730.00</td>
</tr>
<tr>
<td>Ken Wong</td>
<td>Oppenheimer</td>
<td>Raises</td>
<td>Outperform</td>
<td>$740.00</td>
<td>$625.00</td>
</tr>
<tr>
<td>Richard Davis</td>
<td>Canaccord Genuity</td>
<td>Raises</td>
<td>Buy</td>
<td>$710.00</td>
<td>$600.00</td>
</tr>
<tr>
<td>Keith Bachman</td>
<td>BMO Capital</td>
<td>Raises</td>
<td>Outperform</td>
<td>$690.00</td>
<td>$570.00</td>
</tr>
<tr>
<td>Mark Murphy</td>
<td>JP Morgan</td>
<td>Raises</td>
<td>Overweight</td>
<td>$635.00</td>
<td>$560.00</td>
</tr>
<tr>
<td>Rishi Jaluria</td>
<td>RBC Capital</td>
<td>Raises</td>
<td>Outperform</td>
<td>$750.00</td>
<td>$700.00</td>
</tr>
<tr>
<td>Gabriela Borges</td>
<td>Goldman Sachs</td>
<td>Raises</td>
<td>Buy</td>
<td>$690.00</td>
<td>$626.00</td>
</tr>
<tr>
<td>Taylor McGinnis</td>
<td>UBS</td>
<td>Raises</td>
<td>Neutral</td>
<td>$650.00</td>
<td>$550.00</td>
</tr>
<tr>
<td>Michael Turrin</td>
<td>Wells Fargo</td>
<td>Raises</td>
<td>Overweight</td>
<td>$750.00</td>
<td>$625.00</td>
</tr>
<tr>
<td>Kirk Materne</td>
<td>Evercore ISI Group</td>
<td>Raises</td>
<td>In-Line</td>
<td>$700.00</td>
<td>$610.00</td>
</tr>
<tr>
<td>Brent Bracelin</td>
<td>Piper Sandler</td>
<td>Raises</td>
<td>Neutral</td>
<td>$640.00</td>
<td>$570.00</td>
</tr>
<tr>
<td>Kirk Materne</td>
<td>Evercore ISI Group</td>
<td>Raises</td>
<td>In-Line</td>
<td>$610.00</td>
<td>$550.00</td>
</tr>
<tr>
<td>Joshua Reilly</td>
<td>Needham</td>
<td>Maintains</td>
<td>Buy</td>
<td>$730.00</td>
<td>$730.00</td>
</tr>
<tr>
<td>Parker Lane</td>
<td>Stifel</td>
<td>Raises</td>
<td>Buy</td>
<td>$625.00</td>
<td>$600.00</td>
</tr>
</tbody>
</table>
<h3>Key Insights:</h3>
<ul>
<li>Action Taken: In response to dynamic market conditions and company performance, analysts update their recommendations. Whether they 'Maintain', 'Raise', or 'Lower' their stance, it signifies their reaction to recent developments related to HubSpot. This insight gives a snapshot of analysts' perspectives on the current state of the company.</li>
<li>Rating: Analyzing trends, analysts offer qualitative evaluations, ranging from 'Outperform' to 'Underperform'. These ratings convey expectations for the relative performance of HubSpot compared to the broader market.</li>
<li>Price Targets: Understanding forecasts, analysts offer estimates for HubSpot's future value. Examining the current and prior targets provides insight into analysts' changing expectations.</li>
</ul>
Understanding these analyst evaluations alongside key financial indicators can offer valuable insights into HubSpot's market standing. Stay informed and make well-considered decisions with our Ratings Table.
<a href="https://www.benzinga.com/quote/HUBS/analyst-ratings?utm_source=Benzinga Insights">Stay up to date on HubSpot analyst ratings.</a>
<h2>About HubSpot</h2>
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
<h3>Financial Milestones: HubSpot's Journey</h3>
Market Capitalization: Indicating a reduced size compared to industry averages, the company's market capitalization poses unique challenges.
Revenue Growth: Over the 3 months period, HubSpot showcased positive performance, achieving a revenue growth rate of 20.12% as of 30 September, 2024. This reflects a substantial increase in the company's top-line earnings. In comparison to its industry peers, the company stands out with a growth rate higher than the average among peers in the Information Technology sector.
Net Margin: HubSpot's net margin lags behind industry averages, suggesting challenges in maintaining strong profitability. With a net margin of 1.22%, the company may face hurdles in effective cost management.
Return on Equity (ROE): HubSpot's ROE lags behind industry averages, suggesting challenges in maximizing returns on equity capital. With an ROE of 0.49%, the company may face hurdles in achieving optimal financial performance.
Return on Assets (ROA): HubSpot's ROA is below industry averages, indicating potential challenges in efficiently utilizing assets. With an ROA of 0.24%, the company may face hurdles in achieving optimal financial returns.
Debt Management: HubSpot's debt-to-equity ratio is below the industry average at 0.43, reflecting a lower dependency on debt financing and a more conservative financial approach.
<h2>The Significance of Analyst Ratings Explained</h2>
Analysts are specialists within banking and financial systems that typically report for specific stocks or within defined sectors. These people research company financial statements, sit in conference calls and meetings, and speak with relevant insiders to determine what are known as analyst ratings for stocks. Typically, analysts will rate each stock once a quarter. 
Analysts may supplement their ratings with predictions for metrics like growth estimates, earnings, and revenue, offering investors a more comprehensive outlook. However, investors should be mindful that analysts, like any human, can have subjective perspectives influencing their forecasts.
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This article was generated by Benzinga's automated content engine and reviewed by an editor.

Analyst Ratings

HUBS

What Analysts Are Saying About HubSpot Stock

RBC Capital analyst Rishi Jaluria maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Outperform and raises the price target from $750 to $825.

News

Price Target

RBC Capital Maintains Outperform on HubSpot, Raises Price Target to $825

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Shares of companies in the broader tech sector are trading lower after experiencing strong gains in 2024 amid AI momentum.

HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) has outperformed the market over the past 10 years by 24.58% on an annualized basis producing an average annual return of 35.41%. Currently, HubSpot has a market capitalization of $36.14 billion. 
Buying $100 In HUBS: If an investor had bought $100 of HUBS stock 10 years ago, it would be worth $2,076.22 today based on a price of $700.00 for HUBS at the time of writing.
<h3>HubSpot's Performance Over Last 10 Years</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1734707709_0.png" alt="comp_fig" />
Finally -- what's the point of all this? The key insight to take from this article is to note how much of a difference compounded returns can make in your cash growth over a period of time.
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Trading Ideas

$100 Invested In HubSpot 10 Years Ago Would Be Worth This Much Today

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Shares of stocks in the broader software sector are trading lower amid overall market weakness following the Fed's rate decision to cut rates by 25 basis points.

BofA Securities analyst Brad Sills maintained HubSpot Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Buy and raised the <a target="_blank" href="https://www.benzinga.com/quote/HUBS/analyst-ratings" rel="noreferrer noopener">price target from&nbsp;$780&nbsp;to&nbsp;$850</a>.
Sills hosted CEO Yamini Rangan in investor meetings in Boston on December 12. The analyst remains bullish on HubSpot&#8217;s durability of growth. With its leading cloud platform, HubSpot addresses the vast SMB segment of the $125 billion CRM industry (Gartner).
AI catalyzes market consolidation and expands the TAM to the broader sales services industry. The use cases for HubSpot in the front office offer meaningful value arising from sales productivity gains and revenue uplift. The macro remains essentially unchanged, though there are signs of some improvement.
The rating reflects added confidence that growth will reaccelerate (to the mid-20s in an upside case) from both AI and a better macro as the company moves through fiscal 2025.
HubSpot remains focused on consolidating the SMB portion of the CRM industry (SMB ~55% of total software spending) with a unified platform built for speed and ease of use.
Also Read: <a target="_blank" href="https://www.benzinga.com/24/12/42507816/taiwan-semiconductor-ceo-highlights-ai-powered-drones-next-gen-robots-as-growth-drivers" rel="noreferrer noopener">Taiwan Semiconductor CEO Highlights AI-Powered Drones, Next-Gen Robots As Growth Drivers</a>
Key differentiators are application integration on an organically built platform and channel reach through 6,500 ad agency reseller partners.
HubSpot builds most of its applications on the platform with a common ecosystem, embedded AI, and unified data, per the analyst. This unified platform enables HubSpot to push new agents, copilots, and features to multiple hubs instantly.
When HubSpot makes tuck-in acquisitions, underlying code is rewritten completely on the HubSpot platform to maintain platform discipline.
The HubSpot platform is built for AI-enabled features such as agents and copilots, given one unified dataset, designed for workflow that is simple for SMBs.
HubSpot maintains an agnostic approach to LLMs backing the Breeze AI platform. While OpenAI is the primary model provider, Claude and Gemini are also gaining traction.
If a customer prefers another, HubSpot can accommodate. The company has 90 embedded AI features that are populated into each of the applicable hubs.
Four agents are in beta today: customer (for support), content, social, and prospecting. Customer and support have seen the most traction today.
There are hundreds of customers in beta, to reach thousands. Early adopters of customer agent benefit from 20% to 60% case deflection.
All four agents will likely be generally available in 2025. HubSpot remains in proliferation first, monetize later mode today.
Over time, AI features (copilots, agents, and features) should provide tailwinds across all key growth metrics, such as gross retention, net retention, net adds, and eventually direct monetization via separate offerings.
Today, the focus is on driving value for small businesses via return on investment (ROI) metrics, and these tailwinds should follow.
HubSpot generates extensive unstructured data, such as emails, calls, and PDFs. The Frame AI acquisition provides stream processing to access unstructured data within HubSpot for sentiment and intent analysis.
The combination of structured CRM data and unstructured data represents a comprehensive data set and a meaningful advantage in the AI cycle.
Consistent with comments on the third-quarter earnings call, HubSpot is seeing some improvement in the macro environment, though customers are not yet back in growth mode.
Downgrades have stabilized recently, and the pressure on seat upgrades is improving. However, other upgrades remain softer (cross-sell, contacts, and non-seat-based upgrades) and are still weighing on ASP (-2% Y/Y in the third quarter) and net revenue retention (102%, versus 108%-110% in fiscal 2021 and 2022).
In recent years, HubSpot has invested in partner and sales enablement, which should provide an added tailwind to growth when customers return to growth mode (via sales productivity).
Pricing changes were made in March to enable a lower entry point and drive better, more consistent upgrade momentum.
As part of the pricing change, customers can start with one seat instead of a 5-seat minimum (Pro) and 10-seat minimum (enterprise) for Sales Hub and Service Hub.
HubSpot is already seeing healthy customer upgrade activity on the new pricing, given a lower entry point and upgrade cost on a single seat.
Upgrades will likely increase more meaningfully under the new plan in a better spending environment over a multi-year period.
HubSpot began converting customers to the new pricing during renewals in the summer. Upon the next renewal, HubSpot will convert free administrative users to paid core seats, amounting to a maximum 5% price increase, which should start in the second half of fiscal 2025.
The price target reflects an EV/revenue multiple of 12 times Sills&#8217; calendar 2026 revenue estimate or an EV/revenue/growth multiple of 0.5 times based on his calendar 2026 revenue growth rate of +22%, in line with the large-cap software group.
Sills projected fiscal 2024 revenue of $2.6 billion and EPS of $8.00.
Price Action: HUBS stock is up 2.56% at $740.31 at last check Monday.
Also Read:
<ul>
<li><a href="https://www.benzinga.com/analyst-ratings/analyst-color/24/12/42489768/cienas-strong-2025-outlook-wins-analyst-confidence-ai-bandwidth-and-optical-market-expansion-in-focus" target="_blank" rel="noreferrer noopener">Ciena&#8217;s Strong 2025 Outlook Wins Analyst Confidence: AI Bandwidth And Optical Market Expansion In Focus</a></li>
</ul>
Photo by Ground Picture on Shutterstock.

Analyst Color

Equities

Reiteration

Tech

HubSpot To Dominate SMB CRM Space With AI-Driven Platform, Says BofA Analyst

B of A Securities analyst Brad Sills maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Buy and raises the price target from $780 to $850.

B of A Securities Maintains Buy on HubSpot, Raises Price Target to $850

Mizuho analyst Siti Panigrahi maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Outperform and raises the price target from $725 to $775.

Mizuho Maintains Outperform on HubSpot, Raises Price Target to $775

Providing a diverse range of perspectives from bullish to bearish, 23 analysts have published ratings on HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) in the last three months.
In the table below, you'll find a summary of their recent ratings, revealing the shifting sentiments over the past 30 days and comparing them to the previous months.
<table>
<thead>
<tr>
<th></th>
<th align="right">Bullish</th>
<th align="right">Somewhat Bullish</th>
<th align="right">Indifferent</th>
<th align="right">Somewhat Bearish</th>
<th align="right">Bearish</th>
</tr>
</thead>
<tbody>
<tr>
<td>Total Ratings</td>
<td align="right">8</td>
<td align="right">10</td>
<td align="right">5</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>Last 30D</td>
<td align="right">1</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>1M Ago</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>2M Ago</td>
<td align="right">5</td>
<td align="right">5</td>
<td align="right">5</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
<tr>
<td>3M Ago</td>
<td align="right">2</td>
<td align="right">5</td>
<td align="right">0</td>
<td align="right">0</td>
<td align="right">0</td>
</tr>
</tbody>
</table>
Analysts' evaluations of 12-month price targets offer additional insights, showcasing an average target of $688.04, with a high estimate of $880.00 and a low estimate of $570.00. Surpassing the previous average price target of $625.70, the current average has increased by 9.96%.
<img src="https://www.benzinga.com/files/images/story/2024/1733763616_0.png" alt="price target chart" />
<h2>Exploring Analyst Ratings: An In-Depth Overview</h2>
The perception of HubSpot by financial experts is analyzed through recent analyst actions. The following summary presents key analysts, their recent evaluations, and adjustments to ratings and price targets.
<table>
<thead>
<tr>
<th>Analyst</th>
<th>Analyst Firm</th>
<th>Action Taken</th>
<th>Rating</th>
<th>Current Price Target</th>
<th>Prior Price Target</th>
</tr>
</thead>
<tbody>
<tr>
<td>Parker Lane</td>
<td>Stifel</td>
<td>Raises</td>
<td>Buy</td>
<td>$880.00</td>
<td>$750.00</td>
</tr>
<tr>
<td>Ryan Macwilliams</td>
<td>Barclays</td>
<td>Raises</td>
<td>Equal-Weight</td>
<td>$650.00</td>
<td>$500.00</td>
</tr>
<tr>
<td>Terry Tillman</td>
<td>Truist Securities</td>
<td>Raises</td>
<td>Buy</td>
<td>$750.00</td>
<td>$600.00</td>
</tr>
<tr>
<td>Joshua Reilly</td>
<td>Needham</td>
<td>Maintains</td>
<td>Buy</td>
<td>$730.00</td>
<td>$730.00</td>
</tr>
<tr>
<td>Ken Wong</td>
<td>Oppenheimer</td>
<td>Raises</td>
<td>Outperform</td>
<td>$740.00</td>
<td>$625.00</td>
</tr>
<tr>
<td>Richard Davis</td>
<td>Canaccord Genuity</td>
<td>Raises</td>
<td>Buy</td>
<td>$710.00</td>
<td>$600.00</td>
</tr>
<tr>
<td>Keith Bachman</td>
<td>BMO Capital</td>
<td>Raises</td>
<td>Outperform</td>
<td>$690.00</td>
<td>$570.00</td>
</tr>
<tr>
<td>Mark Murphy</td>
<td>JP Morgan</td>
<td>Raises</td>
<td>Overweight</td>
<td>$635.00</td>
<td>$560.00</td>
</tr>
<tr>
<td>Rishi Jaluria</td>
<td>RBC Capital</td>
<td>Raises</td>
<td>Outperform</td>
<td>$750.00</td>
<td>$700.00</td>
</tr>
<tr>
<td>Gabriela Borges</td>
<td>Goldman Sachs</td>
<td>Raises</td>
<td>Buy</td>
<td>$690.00</td>
<td>$626.00</td>
</tr>
<tr>
<td>Taylor McGinnis</td>
<td>UBS</td>
<td>Raises</td>
<td>Neutral</td>
<td>$650.00</td>
<td>$550.00</td>
</tr>
<tr>
<td>Michael Turrin</td>
<td>Wells Fargo</td>
<td>Raises</td>
<td>Overweight</td>
<td>$750.00</td>
<td>$625.00</td>
</tr>
<tr>
<td>Kirk Materne</td>
<td>Evercore ISI Group</td>
<td>Raises</td>
<td>In-Line</td>
<td>$700.00</td>
<td>$610.00</td>
</tr>
<tr>
<td>Brent Bracelin</td>
<td>Piper Sandler</td>
<td>Raises</td>
<td>Neutral</td>
<td>$640.00</td>
<td>$570.00</td>
</tr>
<tr>
<td>Kirk Materne</td>
<td>Evercore ISI Group</td>
<td>Raises</td>
<td>In-Line</td>
<td>$610.00</td>
<td>$550.00</td>
</tr>
<tr>
<td>Joshua Reilly</td>
<td>Needham</td>
<td>Maintains</td>
<td>Buy</td>
<td>$730.00</td>
<td>$730.00</td>
</tr>
<tr>
<td>Parker Lane</td>
<td>Stifel</td>
<td>Raises</td>
<td>Buy</td>
<td>$625.00</td>
<td>$600.00</td>
</tr>
<tr>
<td>Rishi Jaluria</td>
<td>RBC Capital</td>
<td>Maintains</td>
<td>Outperform</td>
<td>$700.00</td>
<td>$700.00</td>
</tr>
<tr>
<td>Ken Wong</td>
<td>Oppenheimer</td>
<td>Maintains</td>
<td>Outperform</td>
<td>$625.00</td>
<td>$625.00</td>
</tr>
<tr>
<td>Keith Bachman</td>
<td>BMO Capital</td>
<td>Maintains</td>
<td>Outperform</td>
<td>$570.00</td>
<td>$570.00</td>
</tr>
<tr>
<td>Rishi Jaluria</td>
<td>RBC Capital</td>
<td>Maintains</td>
<td>Outperform</td>
<td>$700.00</td>
<td>$700.00</td>
</tr>
<tr>
<td>Joshua Reilly</td>
<td>Needham</td>
<td>Maintains</td>
<td>Buy</td>
<td>$730.00</td>
<td>$730.00</td>
</tr>
<tr>
<td>Brent Bracelin</td>
<td>Piper Sandler</td>
<td>Maintains</td>
<td>Overweight</td>
<td>$570.00</td>
<td>$570.00</td>
</tr>
</tbody>
</table>
<h3>Key Insights:</h3>
<ul>
<li>Action Taken: Analysts frequently update their recommendations based on evolving market conditions and company performance. Whether they 'Maintain', 'Raise' or 'Lower' their stance, it reflects their reaction to recent developments related to HubSpot. This information provides a snapshot of how analysts perceive the current state of the company.</li>
<li>Rating: Delving into assessments, analysts assign qualitative values, from 'Outperform' to 'Underperform'. These ratings communicate expectations for the relative performance of HubSpot compared to the broader market.</li>
<li>Price Targets: Understanding forecasts, analysts offer estimates for HubSpot's future value. Examining the current and prior targets provides insight into analysts' changing expectations.</li>
</ul>
To gain a panoramic view of HubSpot's market performance, explore these analyst evaluations alongside essential financial indicators. Stay informed and make judicious decisions using our Ratings Table.
<a href="https://www.benzinga.com/quote/HUBS/analyst-ratings?utm_source=Benzinga Insights">Stay up to date on HubSpot analyst ratings.</a>
<h2>Delving into HubSpot's Background</h2>
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
<h3>Key Indicators: HubSpot's Financial Health</h3>
Market Capitalization Analysis: The company exhibits a lower market capitalization profile, positioning itself below industry averages. This suggests a smaller scale relative to peers.
Revenue Growth: HubSpot displayed positive results in 3 months. As of 30 September, 2024, the company achieved a solid revenue growth rate of approximately 20.12%. This indicates a notable increase in the company's top-line earnings. As compared to its peers, the company achieved a growth rate higher than the average among peers in Information Technology sector.
Net Margin: The company's net margin is below industry benchmarks, signaling potential difficulties in achieving strong profitability. With a net margin of 1.22%, the company may need to address challenges in effective cost control.
Return on Equity (ROE): The company's ROE is below industry benchmarks, signaling potential difficulties in efficiently using equity capital. With an ROE of 0.49%, the company may need to address challenges in generating satisfactory returns for shareholders.
Return on Assets (ROA): The company's ROA is below industry benchmarks, signaling potential difficulties in efficiently utilizing assets. With an ROA of 0.24%, the company may need to address challenges in generating satisfactory returns from its assets.
Debt Management: HubSpot's debt-to-equity ratio is below the industry average. With a ratio of 0.43, the company relies less on debt financing, maintaining a healthier balance between debt and equity, which can be viewed positively by investors.
<h2>How Are Analyst Ratings Determined?</h2>
Analyst ratings serve as essential indicators of stock performance, provided by experts in banking and financial systems. These specialists diligently analyze company financial statements, participate in conference calls, and engage with insiders to generate quarterly ratings for individual stocks.
Some analysts will also offer forecasts for metrics like growth estimates, earnings, and revenue to provide further guidance on stocks. Investors who use analyst ratings should note that this specialized advice comes from humans and may be subject to error.
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This article was generated by Benzinga's automated content engine and reviewed by an editor.

Decoding 23 Analyst Evaluations For HubSpot

Stifel analyst Parker Lane maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Buy and raises the price target from $750 to $880.

Stifel Maintains Buy on HubSpot, Raises Price Target to $880

HubSpot To Acquire Frame AI; Terms Not Disclosed

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Shares of stocks in the broader software sector are trading higher. Some names may be moving following better-than-expected earnings from Salesforce and Okta.

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Shares of software, cybersecurity, and cloud companies are trading higher in possible sympathy with Snowflake, which saw gains after the company reported better-than-expected Q3 financial results and raised its FY25 product revenue guidance.

U.S. stocks settled higher on Friday, with the Dow Jones and S&amp;P 500 recording their best week in the year following the election of Donald Trump as the 47th U.S. president.
The S&amp;P 500 surged 4.66% last week, while the Dow gained 4.61% during that period, with both indices recording their best week since Nov. 2023. The Nasdaq, meanwhile, jumped 5.74% during the week.
Wall Street analysts make new stock picks on a daily basis. Unfortunately for investors, not all analysts have particularly impressive track records at predicting market movements. Even when it comes to one single stock, analyst ratings and price targets can vary widely, leaving investors confused about which analyst&#8217;s opinion to trust.
Benzinga&#8217;s Analyst Ratings API is a collection of the highest-quality stock ratings curated by the Benzinga news desk via direct partnerships with major sell-side banks. Benzinga displays overnight ratings changes on a daily basis three hours prior to the U.S. equity market opening. Data specialists at investment dashboard provider Toggle.ai recently uncovered that the analyst insights Benzinga Pro subscribers and Benzinga readers regularly receive can successfully be used as trading indicators to outperform the stock market.
Top Analyst Picks: Fortunately, any Benzinga reader can access the latest analyst ratings on the <a href="https://www.benzinga.com/analyst-ratings/analyst-color/22/09/28888638/exclusive-study-finds-benzinga-analyst-ratings-data-yields-market-beating-strategie">Analyst Stock Ratings</a> page. One of the ways traders can sort through Benzinga&#8217;s extensive database of analyst ratings is by analyst accuracy. Here&#8217;s a look at the most recent stock picks from each of the five most accurate Wall Street analysts, according to Benzinga <a href="https://www.benzinga.com/analyst-stock-ratings">Analyst Stock</a> Ratings.
Analyst: Richard Davis
<ul>
<li>Analyst Firm: Canaccord Genuity</li>
<li>Ratings Accuracy: 87%</li>
<li>Latest Rating: Maintained a Buy rating on HubSpot, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) and raised the price target from $600 to $710 on Nov. 7. This analyst sees around 8% upside in the stock.</li>
<li>Recent News: On Nov. 6, HubSpot reported better-than-expected third-quarter financial results and issued FY24 guidance above estimates.</li>
</ul>
Analyst: William Stein
<ul>
<li>Analyst Firm: Truist Securities</li>
<li>Ratings Accuracy: 87%</li>
<li>Latest Rating: Maintained a Hold rating on Diodes Incorporated (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DIOD#NASDAQ">DIOD</a>) and cut the price target from $69 to $62 on Nov. 8. This analyst sees around 3% downside in the stock.</li>
<li>Recent News: On Nov. 7, Diodes posted better-than-expected quarterly earnings.</li>
</ul>
Analyst: Brent Thielman
<ul>
<li>Analyst Firm: DA Davidson</li>
<li>Ratings Accuracy: 86%</li>
<li>Latest Rating: Maintained a Buy rating on AAON, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAON#NASDAQ">AAON</a>) and raised the price target from $102 to $150 on Nov. 8. This analyst sees around 9% upside in the stock.</li>
<li>Recent News: On Nov. 7, AAON reported better-than-expected third-quarter financial results.</li>
</ul>
Analyst: Alexander Paris
<ul>
<li>Analyst Firm: Barrington Research</li>
<li>Ratings Accuracy: 86%</li>
<li>Latest Rating: Maintained an Outperform rating on H&amp;R Block, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HRB#NYSE">HRB</a>) with a price target of $70 on Nov. 8. This analyst sees around 18% surge in the stock.</li>
<li>Recent News: On Nov. 7, H&amp;R Block posted upbeat results for the first quarter.</li>
</ul>
Analyst: Lloyd Walmsley
<ul>
<li>Analyst Firm: UBS</li>
<li>Ratings Accuracy: 86%</li>
<li>Latest Rating: Maintained a Buy rating on Pinterest, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PINS#NYSE">PINS</a>) and cut the price target from $52 to $46 on Nov. 8. This analyst sees around 58% upside in the stock.</li>
<li>Recent News: On Nov. 7, Pinterest reported worse-than-expected third-quarter EPS results.</li>
</ul>
Read More: 
<ul>
<li><a href="https://www.benzinga.com/trading-ideas/long-ideas/24/11/41847971/jim-cramer-this-tech-stock-is-a-buy-sofi-technologies-is-good">Jim Cramer: This Tech Stock Is A Buy, SoFi Technologies Is Good</a></li>
</ul>

Pre-Market Outlook

Markets

AAON

DIOD

PINS

This Analyst With 86% Accuracy Rate Sees More Than 58% Upside In Pinterest - Here Are 5 Stock Picks For Last Week From Wall Street's Most Accurate Analysts

Barclays analyst Ryan Macwilliams maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Equal-Weight and raises the price target from $500 to $650.

Barclays Maintains Equal-Weight on HubSpot, Raises Price Target to $650

Truist Securities analyst Terry Tillman reiterates HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Buy and raises the price target from $600 to $750.

Truist Securities Reiterates Buy on HubSpot, Raises Price Target to $750

Needham analyst Joshua Reilly reiterates HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Buy and maintains $730 price target.

Needham Reiterates Buy on HubSpot, Maintains $730 Price Target

Oppenheimer analyst Ken Wong maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Outperform and raises the price target from $625 to $740.

Oppenheimer Maintains Outperform on HubSpot, Raises Price Target to $740

Canaccord Genuity analyst Richard Davis maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Buy and raises the price target from $600 to $710.

Canaccord Genuity Maintains Buy on HubSpot, Raises Price Target to $710

BMO Capital analyst Keith Bachman maintains HubSpot (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HUBS#NYSE">HUBS</a>) with a Outperform and raises the price target from $570 to $690.

BMO Capital Maintains Outperform on HubSpot, Raises Price Target to $690

In a report released yesterday, Samad Samana from Jefferies maintained a Buy rating on HubSpot (HUBS – Research Report), with a price target of $86...

New Buy Rating for HubSpot (HUBS), the Technology Giant

J.P. Morgan's top Technology stocks for 2025

Hubspot share price is up by 28% in 2024 as its business growth continues. Its revenue is growing and the company is about to start turning a profit. Technicals point to more gains in the next few months.

Hubspot Stock Price Slowly Forms A Bullish Pattern: What Next?

Spear Advisors Q3 2024 Fund Letter

As the global digital marketing industry soars to new heights, fundamentally solid advertising stocks like Thryv (THRY), The Trade Desk (TTD), and HubSpot (HUBS) could be solid buys. Read further... As we near 2025, the digital marketing landscape is set for significant transformation, fueled by technological innovations and shifting consumer behaviors. Thus, we recommend top digital advertising stocks Thryv Holdings, Inc. (<a href="https://stocknews.com/stock/THRY/">THRY</a>), The Trade Desk, Inc. (<a href="https://stocknews.com/stock/TTD/">TTD</a>), and HubSpot, Inc. (<a href="https://stocknews.com/stock/HUBS/">HUBS</a>), which are leading the charge in revolutionizing online marketing.
Digital marketing is revolutionizing how companies engage with consumers, with augmented reality (AR) and virtual reality (VR) offering immersive brand experiences and AI-powered chatbots enhancing customer interactions. These innovations not only boost user satisfaction but also establish new industry benchmarks.
Additionally, the growing focus on personalized and targeted advertising, driven by advanced analytics and data insights, continues to gain traction. According to IMARC Group, the global digital marketing market is valued at <a href="https://www.imarcgroup.com/digital-marketing-market">$410.70 billion in 2024</a> and is projected to reach $1.19 trillion by 2033, growing at a CAGR of 11.2%.
Considering these conducive trends, let's examine the digital advertising stocks in detail.
Thryv Holdings, Inc. (<a href="https://stocknews.com/stock/THRY/">THRY</a>)
THRY delivers digital marketing solutions and cloud-based tools for small-to-medium businesses, offering services such as CRM, SEO, digital advertising, appointment scheduling, and payment processing. It also features AI-driven tools for website optimization and comprehensive customer experience platforms.
On October 31, THRY finalized its $80 million cash acquisition of Infusion Software, Inc. (Keap), a leading CRM and marketing automation provider for small and medium-sized businesses, further enhancing its SaaS solutions portfolio.
During the fiscal third quarter that ended September 30, 2024, THRY's revenue was $179.85 million. Its adjusted gross profit grew 5.6% from the year-ago value to $116.84 million. In addition, the company's <a href="https://www.investopedia.com/terms/a/adjusted-ebitda.asp">adjusted EBITDA</a> came in at $19.62 million, up 167.7% over the prior-year quarter.
Analysts expect THRY's EPS and revenue for the fourth quarter ending December 31, 2024, to increase 97.9% year-over-year and $ 183.02 million, respectively. It surpassed the Street revenue estimates in each of the trailing four quarters, which is promising.
The stock has plunged to 6.4% in the past month to close the last trading session at $14.16.
THRY's <a href="https://stocknews.com/powr-ratings/">POWR Ratings</a> reflect its robust outlook. The POWR Ratings are calculated by considering 118 distinct factors, with each factor weighted to an optimal degree.
THRY has a B grade in Growth and Value. It is ranked #25 out of 40 stocks in the B-rated <a href="https://stocknews.com/category/software-business/">Software - Business</a> industry.
Beyond what we have stated above, we also have given THRY grades for Momentum, Stability, Sentiment, and Quality. Get all the THRY's ratings <a href="https://stocknews.com/stock/THRY/">here</a>.
The Trade Desk, Inc. (<a href="https://stocknews.com/stock/TTD/">TTD</a>)
TTD provides a cloud-based platform for managing and optimizing digital advertising campaigns across various formats and devices. It serves advertising agencies, brands, and service providers with data-driven solutions for enhanced campaign performance.
On November 14, TTD announced that its stockholders approved the company's reincorporation from Delaware to Nevada through a conversion.
In the fiscal third quarter ended September 30, 2024, TTD's revenues increased 27.3% year-over-year to $628.02 million. Its income from operations was $108.48 million, up 187.9% from the year-ago value. Moreover, its non-GAAP net income and non-GAAP EPS stood at $207.23 million and $0.41, up 23.9% and 24.2% over the prior-year quarter, respectively.
Street expects TTD's revenue and EPS for the fourth quarter ending December 31, 2024, to increase 25.3% and 38.6% year-over-year to $ 759.32 million and $0.57, respectively. It surpassed the consensus revenue estimates in all of the trailing four quarters.
The stock climbed 27.1% over the past six months and has returned 65.3% over the past year to close the last trading session at $121.67.
TTD's POWR Ratings reflect strong prospects. It has an A grade in Growth and a B for Quality. It is ranked #63 out of 126 stocks in the <a href="https://stocknews.com/category/software-application/">Software - Application</a> industry.
To access TTD's Value, Momentum, Sentiment, and Stability ratings, click <a href="https://stocknews.com/stock/TTD/">here</a>.
HubSpot, Inc. (<a href="https://stocknews.com/stock/HUBS/">HUBS</a>)
HUBS provides a cloud-based CRM platform with tools for marketing, sales, customer service, content management, and operations, alongside professional services for customer support. It primarily serves mid-market B2B companies across the Americas, Europe, and the Asia Pacific.
On October 30, HUBS finalized its acquisition of Cacheflow, a B2B subscription billing management and CPQ solution. Cacheflow, now a wholly owned subsidiary, will be integrated into HubSpot's Commerce Hub offering.
HUBS's total revenue increased 20.1% year-over-year to $ 669.72 million in the fiscal third quarter that ended on September 30, 2024. Its non-GAAP operating income came in at $125.21 million, up 35.9% year-over-year. In addition, the company's non-GAAP net income reached $116.60 million, up 37.3% from the same quarter last year, and non-GAAP net income per share was $2.18, indicating an increase of 34.6% from the prior-year quarter.
Street expects HUBS's revenue for the fiscal fourth quarter (ending December 31, 2024) to increase 15.8% year-over-year to $673.96 million. Its EPS for the same quarter is expected to grow 24.8% from the prior year to $2.20. In addition, it surpassed the consensus EPS and revenue estimates in each of the trailing four quarters.
The stock climbed 24.6% over the past six months and has returned 22.3% over the past year to close the last trading session at $714.96.
HUBS's bright prospects are apparent in its POWR Ratings. It has an A grade in Growth and a B for Sentiment. The company operates within the <a href="https://stocknews.com/category/software-business/">Software – Business</a> industry, and is ranked #21 out of 40 stocks.
Click <a href="https://stocknews.com/stock/HUBS/">here</a> to see HUBS's ratings for Value, Momentum, Stability, and Quality.
What To Do Next?
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<hr />
THRY shares were unchanged in premarket trading Tuesday. Year-to-date, THRY has declined -30.42%, versus a 26.30% rise in the benchmark S&amp;P 500 index during the same period.
<hr><div style="clear:both;"></div> <h2>About the Author: Kritika Sarmah</h2> <img src='https:/wp-content/uploads/2022/08/Kritika-Sarmah_Image-3.jpg' style="float:left; padding:5px;width:125px;">Her interest in risky instruments and passion for writing made Kritika an analyst and financial journalist. She earned her bachelor's degree in commerce and is currently pursuing the CFA program. With her fundamental approach, she aims to help investors identify untapped investment opportunities.<a href="https://stocknews.com/authors/?author=kritika-sarmah">More...</a>The post <a href=https://stocknews.com/news/thry-ttd-hubs-3-digital-advertising-stocks-driving-online-marketing/>3 Digital Advertising Stocks Driving Online Marketing</a> appeared first on <a href=https://stocknews.com/>StockNews.com</a>

3 Digital Advertising Stocks Driving Online Marketing

RBC Capital analyst Rishi Jaluria raised the firm's price target on HubSpot (HUBS) to $825 from $750 and keeps an Outperform rating on the shares a...

HubSpot price target raised to $825 from $750 at RBC Capital

Citi's themes: top stocks in AI, leisure, fin-tech, video gaming, etc. vs. their SA Quant ratings

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